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Connecting with Video featuring Jay Baer
Matt Pierce talked with Jay Baer about a survey TechSmith conduct around the sudden shift to more digital knowledge sharing at the beginning of the 2020 COVID-19 Pandemic and how individuals and organizations reacted, and how it was impacting their ability to communicate.
With the onset of organizations, conferences, and events having to cancel due to COVID-19, many individuals and organizations approach to reaching out to their customers has had to fundamentally change. As a result of many of the changes, TechSmith decided to do what we could help folks that were impacted by the sudden shift. We were able to provide Snagit to individuals without cost. But we also worked with a smaller segment whose events were canceled, to provide them with was to show what they know and share their knowledge. As part of our outreach, we wanted to understand how the sudden shift was impacting them and their concerns.
During this live steam Matt Pierce, Learning & Video Ambassador and Jay Baer, President of Convince and Convert will talk about the results of the survey with over 300 respondents, how the sudden shift to digital knowledge sharing and the need for more video to reach their audience, impacted those affected. We'll look at what the biggest concerns are with creating and sharing knowledge digitally versus in person. And finally, we'll talk about engagement, interaction, and participation.